It was staple listening c 1989 / 1990 at work when the 'zoo' format was relatively new for daytime radio. For which I had no barometer anyway given I'd only just left school. Being just 16 at the time I though it was funny but it was of its time.
That all being said by the time he took it to the breakfast slot a few years later it was a bit old and by the time Evans et al were doing it, it was just tiresome and annoying.
And there wouldn't have been that insufferable ubercunt Moyles without Wright either so, y'know, swings and roundabouts.